Conference and Forum
     




    Conference of Marketing and Business

International Session
China Marketing Association of Universities - 2009
July 25-27,  2009
Host by Guilin University of Electronic and Technology
Guilin, Guangxi, China


About the Conference
Call for Paper
Key Dates
Program
Registrations
Travel and Accommodation
Sponsors
Contacts


About the Conference

The conference in Marketing and Business, international session (Website, http:
//www.giccinternational.com/News_Events.html) is a good opportunity to make
academic exchange between academics, promote research cooperation between
universities in China and overseas.
The China Marketing Association of Universities has members across 600 universities
in China and is a famous academic organization in marketing and business area.  It is
a venue to make an overseas university well known in China and establish friendship
within participants.  
Guilin is situated in the northeast corner of the Guangxi Zhuang Autonomous
Region,  hailed by many as the most beautiful place in China and is one of the must-
see destinations for most foreign tourists. According to a popular Chinese saying,
“Guilin’s scenery bests all others in the world.” Its shapely-rising limestone towers
and crystal-clear waters are often portrayed in Chinese artworks. Adding to its
natural beauty are many fascinating caves.


Call for Paper

Theme of the conference is Consumption Upgrade and Marketing. The purpose of the
conference is to stimulate research and to make research cooperation with researchers
in marketing and business. There will be more than 200 academics from universities
in China and worldwide. It is a venue to exchange academic ideas and make research
cooperation. The latest development and newest methodologies in marketing and
business applications of special interest.

Call for Papers

Topics of Interest
1.        Contemporary Marketing and Development
2.        Marketing and Business Research
3.        Marketing and Business Education and Teaching Innovation
4.        Theoretical Perspective in Consumption and Marketing
5.        Macro-marketing,
6.        Technologies of Global Marketing,
7.        Branding and Subcontracting,
8.        Global and Cross-cultural Marketing
9.        Consumer Behaviour
10.        E-Commerce and Technology
11.        Marketing Strategy and Management        
12.        Retailing and Pricing

13.        International Business and Management


Paper Submission and Review Process

Participants wishing to present a paper should submit an abstract of about 250 words
by 1 March 2009 to the Program Committee. Abstracts should state clearly the
purpose, results and conclusions of the work to be presented in the final paper. Paper
should include authors’ full name, affiliations, mailing address, telephone, fax
numbers and e-mail address. All abstracts will be blind referred by two reviews.
Authors will receive feed back by 30 March 2009. Full paper must be submitted by 20
May 2009.

Abstract
Interested participants are asked email an abstract to Lily Qiu
(lqiu@GICCinternational.com) by 1 March 2009. Please email a file (in MS WORD 95-
2000) as attachment containing the following:
•        Titles
•        Name(s),position and institution affiliation
•        Email address (or postal address if you do not have email)
•        Telephone Number
•        Short paragraph biography
•        Text of abstract (no more than 250 words)
•        Relevant theme

Final papers
Final papers are to submitted by 20 May 2009. Files should be emailed as an
attachment to Lily Qiu (lqiu@GICCinternational.com) in MS Word format  (95-2000)
and should include the following:
•        Titles
•        Name(s),position and institution affiliation
•        Email address (or postal address if you do not have email)
•        Telephone Number
•        Short paragraph biography
•        Text of abstract (no more than 250 words)
•        Relevant theme

Presentations

Speakers will have 30 minutes for their presentations including discussion. All
speakers are required to register for conference. All presentation should be in MS
Powerpoint (95-2000).

*Program Committee

Bao Cheng  JI        Chancellor of Renmin University of China
Yi Lin LU        Renmin University of China
       Guilin University of Electronic and Technology

Felix  MAVONDO        Monash University Australia
Lily Lin QIU        GICC International Marketing & Business Centre Australia
Ting-Jui Chou        Renmin University of China
Sophie Feng        Monash University Australia


*Proposed, not finalized

Program
Upcoming event(s) agenda and presentations will come.


Key Dates

1 March 2009        Closing date for submission of abstracts of conference paper.

30 March 2009        Notification to authors of outcome of review for abstracts.

20 May 2009                  Closing date for submission of conference papers.
15 June 2009        Closing date for standard registrations
(Late fees apply after this date)